Fred Zuckerman, CMO
Fred joined BMI Elite in August 2014 as Chief Marketing Officer. In his present role, Fred is responsible for working closely with the executive team and leading the new business activities. He is also charged with supporting the BMI Elite team in refining and enhancing our core capabilities and disciplines as well as to drive ROMI for our clients.
Fred brings the unique combination of both client and agency integrated media management experience to the agency. He is an industry veteran who has been an integral part of startup companies and high energy entrepreneurial C Suite management.
Fred has deep experience working on Blue Chip and Fortune 500 clients with a specialization in retail activation and marketing. Clients have affectionately given him monikers like “The Jeannie and The Surgeon” referring to his ability to make great things happen with precise execution.
Fred is active in community affairs and is looking forward to how he can help drive BMI Elite’s activities with his experience. He is currently on his third term as the Chairman of the Board of Trustees of the South Florida Chapter of the National Multiple Sclerosis Society (NMSS) , and has served on the Board of the Society since 1999. He is an avid bicyclist and has helped raise more than $25MM for NMSS through his involvement with the MS 150 Annual Bike Tour event.
When he is not in the Boca Raton area, Fred still works 24/7 at his weekend beach home on Sanibel Island, Florida where he enjoys sea kayaking and road biking around the island at the crack of dawn.