Burger King Gives Their Packaging a Face-lift

bk-rebrand-illustrations-01-2015

Updating package design seems to be the latest trend among fast-food chains. After McDonald’s and KFC revamped their brands packaging, Burger King has officially appointed a London agency for a revamp of its own. And after 58 years in business, the makeover is long overdue. This revamp was not an overnight decision. After a yearlong […]

Read More

How to Write a Headline People Will Want to Click

most-popular-headlines

Did you know that headlines are worth 90 percent of the advertising dollar? Headlines ultimately determine the success of your article with visuals coming in a close second. According to a study from Upworthy,  a site with a polarizing headline formula, traffic to an article can vary by 500% based on the headline alone. Headlines […]

Read More